SEO – The Downfall of SEO Content

You can search engine optimize your website or blog all you want with keyword rich copy but if the information you are providing is stale, repetitive, robotic or plagiarized then you are not likely to attract many visitors. Furthermore most search engine spiders and robots will penalize you for plagiarizing and rewriting content from elsewhere by not including your pages in its search engines.

Another reason that your SEO content could be failing is not necessarily that you have committed the sin of plagiarism or being out of touch, but you may have chosen to search engine optimize copy for a product that has a glutted market. If a lot of people are writing about the product then it means you have failed to properly define your niche market in terms of how it will make a profit. Trying to make a profit in a glutted market is often useless and it is also a bane to SEO marketing as the keywords that are used to market glutted products are often too general and too popular to bring you the targeted customers that you need.

Sometimes the problem is that you have identified yourself as some kind of online consultant or guru but then somehow did not live up to the expectation of the people who have visited your site. A simple mistake in your SEO, niche language or keywords (or even a simple spelling mistake!) Could have many people turned right off of your site. You may have also hired a ghostwriter who knows nothing about their assigned topic and you have no idea that your book is plagiarized from sources all over the web. Who wants to pay for information that they can already get on the World Wide Web for free?

Always remember that SEO selling always has to do with your credibility. Trying to sell things with a web page full of innocuous advice or copy full of nonsensical keywords
never works.

The Best Ways for College Students to Earn Money Online

Going through college can be stressful, especially if money is tight. Between classes, homework, and studying, commuting to a job just seems like a ridiculously impossible prospect. Millions of people are now making money online, and the internet offers plenty of ways for college students to earn money online as well. Blogging, affiliate marketing, and freelancing are some of the best ways to earn an online income, and the best thing about them is that they do not cost a dime to get started.

Affiliate marketing is probably the easiest method for a college student, because it requires less face time at the computer than other methods, although blogging is closely intertwined with affiliate marketing promotion. With all the information available on the subject, you do not need to be an affiliate marketing expert to get started, although it may still take a little bit of time to earn a decent income from it.

To become an affiliate, you need to sign up on the website and then promote a product that they are selling. Usually this requires writing a blog post or an article for submission at an article directory that talks about the product and gets the interest of viewers piqued. You include a link back to the seller's website, and any purchases that originate from your links will result in you being paid. Affiliates can earn anywhere from 10% to 90% commission on sales generated through their affiliate links. There is some amount of work involved, because you must first research your product to be able to write a qualifying article or blog post about the subject.

Pre-selling is a very effective technique used in marketing and advertising. What you are doing is not selling a product. You are either getting people interested who have never heard of the product or stoking the flame in people who already have some level of interest. In a sense, you are simply educating the customer about the product. That's why it is important not to sound as if you are actually selling the product. Although your writing should be in favor of it, you should not be pushing it on your viewers.

Managing a blog is a simple way to get started in affiliate marketing because first of all it's the perfect outlet for your advertising advertising promotion, and also because if you set up a pay per click system like Google AdSense you will also draw relevant ads that people will want to click on. Every time an ad on your blog gets clicked, you get money. It's really as simple as that. Combining techniques is really the only sure way for anyone to make money online, and with a little trial and error you'll be able to get a good respect on what methods work and what methods are just hype.

Professors – Ways to Be Wise When Traveling (Before and During)

Since I am writing this article about how to be wise when you travel (and I am on the road at a professional conference) the ideas are quite fresh in my mind. If you travel as part of your academic responsibility, then you will find these ideas helpful.

Let people know you are on the road so they will not expect you to get back to them as quickly. You can leave this information in a message on your outgoing voice mail and, if you are going to be out for an extended period of time, set up an email responder, as well. (Note: If you are going to be out for one or two days, then my suggestion is NOT to annoy people who email you with a return email that says that you will be out "until tomorrow afternoon" or the like.)

Answer voice mail as you travel so it's not all there when you get back in town. This means you must have a voice mail system that is easily retrievable. Make it a point to return voice mail within 24 hours of when you get the message, if at all possible.

Keep up with your email as you travel. Not doing so is even more onerous than taking the extra steps to be able to access it while you're on the road. There are several possibilities:

  • you can have all your email forwarded to a web-based email system;
  • you can set up your laptop to access all your email (and either leave the original message on the server or not);
  • or you may use what I use, GoToMyPC, which lets me access my home office computer from any other computer. That way, I'm answering my emails just as if I am in front of my main computer. It's convenient because all my deleted, saved, and sent messages are right there where they belong and all attachments I might need to send to someone are easily accessible.

Create a productive environment for yourself when you are traveling. Some ways to do so include:

  • If you are traveling by car, make sure you have all the items that will let you be comfortable and productive while on the road.
  • If you are traveling by plane, then make sure you have noise-cancelling headphones and the kind of work that can easily be retrieved while sitting in an airplane seat.
  • Once you arrive at your hotel, take a few minutes and get it set up. I will often move tables around to create a L-shaped workspace. I have also been known to take 100 watt light bulbs with me when I go to Las Vegas (or stay at a W Hotel) because the lamps are so dim that it's very difficult to see and get reading and work done. Learn what works best for you-and then create that environment as much as you can.

Join loyalty programs whenever possible and then maximize your use of those particular airlines and hotels. There are small (and sometimes large) amenities that go along with being a member of a program. If at all possible, aim for the elite status which really gives you worth perquisites (including leverage) when traveling.

You're a professor. You're smart. You need to travel to conferences, to conduct your research, to learn, to share your knowledge, and to expand your horizons. So now, be wise about traveling by putting one or more of the ideas in this article into practice and move closer to peaceful productivity as a way of life.

Since I am writing this article about how to be wise when you travel (and I am on the road at a professional conference) the ideas are quite fresh in my mind. If you travel as part of your academic responsibility, then you will find these ideas helpful.

Let people know you are on the road so they will not expect you to get back to them as quickly. You can leave this information in a message on your outgoing voice mail and, if you are going to be out for an extended period of time, set up an email responder, as well. (Note: If you are going to be out for one or two days, then my suggestion is NOT to annoy people who email you with a return email that says that you will be out "until tomorrow afternoon" or the like.)

Answer voice mail as you travel so it's not all there when you get back in town. This means you must have a voice mail system that is easily retrievable. Make it a point to return voice mail within 24 hours of when you get the message, if at all possible.

Keep up with your email as you travel. Not doing so is even more onerous than taking the extra steps to be able to access it while you're on the road. There are several possibilities:

  • you can have all your email forwarded to a web-based email system;
  • you can set up your laptop to access all your email (and either leave the original message on the server or not);
  • or you may use what I use, GoToMyPC, which lets me access my home office computer from any other computer. That way, I'm answering my emails just as if I am in front of my main computer. It's convenient because all my deleted, saved, and sent messages are right there where they belong and all attachments I might need to send to someone are easily accessible.

Create a productive environment for yourself when you are traveling. Some ways to do so include:

  • If you are traveling by car, make sure you have all the items that will let you be comfortable and productive while on the road.
  • If you are traveling by plane, then make sure you have noise-cancelling headphones and the kind of work that can easily be retrieved while sitting in an airplane seat.
  • Once you arrive at your hotel, take a few minutes and get it set up. I will often move tables around to create a L-shaped workspace. I have also been known to take 100 watt light bulbs with me when I go to Las Vegas (or stay at a W Hotel) because the lamps are so dim that it's very difficult to see and get reading and work done. Learn what works best for you-and then create that environment as much as you can.

Join loyalty programs whenever possible and then maximize your use of those particular airlines and hotels. There are small (and sometimes large) amenities that go along with being a member of a program. If at all possible, aim for the elite status which really gives you worth perquisites (including leverage) when traveling.

You're a professor. You're smart. You need to travel to conferences, to conduct your research, to learn, to share your knowledge, and to expand your horizons. So now, be wise about traveling by putting one or more of the ideas in this article into practice and move closer to peaceful productivity as a way of life.

Conspiring Against an Employee

Some of us are happy with the job we have and are content with or even love what we do. Some of us are not happy with our job and it frustrates us the more we perform at work. Whether you like your job or not you primarily work for a paycheck. When conditions at work are so stressful that you find it difficult to work for your paycheck you might want to consider your work environment situation.

In some cases, employees are victims of conspiracies in the workplace. It may sound like something out of a workplace drama series, but it is a common deterrent of progress and ultimately a very unprofessional practice in the workplace.

We can pretend that drama doe not exist at work, but the truth is work is run by people. It is part of the human condition to play favorites and disrespect others. When this sort of unprofessionalism arises in an employer or employee, there is a great chance that he or she will attempt to gather additional employees on his or her side to rally against another employee in secret. This is a conspiracy.

Harassment

A conspiracy against an employee is almost always used to harass. Harassment is any conduct that will lead to the victim to feel unsafe, threatened, persecuted, or distressed. When an employer brings employees together to play a harmful role against an employee, he or she has a personal feud against that individual. This may be due to race, religion, gender, appearance, or anything that he or she does not like about that individual.

Harassment is used as a tool to single someone out and make them feel unwanted or embarrassed in the workplace. An employee may feel that he or she is underperforming at work and that his or her opinions are not of value.

Coercion

Most people who would like to see someone leave the workplace that know there are not sufficient grounds to fire him or her, will coerce the employee into resigning by use of conspiring. If someone starts to feel an incredible amount of stress at work and unwanted, he or she will more than likely resign. This is one of the main goals employers and employees try to achieve when conspiring against an employee.

For additional resources on conspiring in the workplace and legal avenues available for victims, contact the Houston employment lawyers of the Ross Law Group.